This went out on a few high profile blogs, and spread from there. Eventually, after a few hours, the reason for the gag came out – I read about it first on Twitter. It was about a company that had dumped toxic waste off the Ivory Coast. Within hours, the name of the company and their solicitors (Trafigura and Carter-Ruck, respectively) were some of the most used words on Twitter. The culmination of all this attention was that Carter-Ruck withdrew their injunction, because of the huge publicity it was bringing to the story.

And that is the story of how Twitter broke a super-injunction. You can read a more full story here with a very nice visualisation of the story as it developed. Not bad considering most of the stuff on Twitter is about what some stranger’s cat’s had for dinner.